What is Google’s Sandbox?

The Google Sandbox Effect is a theory used to explain why newly-registered domains or domains with frequent ownership changes rank poorly in Google Search Engine Results Pages (SERPS). In other words new websites are put into a “sandbox” or a holding area and have their search ratings on hold until they can prove worthy of ranking.

Once Google deems a website to be of quality and importance the website will be removed from the Sandbox and can potentially show up high in Google Search Engine Results Pages. Webmasters can do numerous things to improve their website with Google, but time really is the key in getting out of the Sandbox. Sandbox believers say it can take anywhere from 6 months to a year and sometimes longer before Google will promote a website out of the Sandbox.

Because Google does not acknowledge the Sandbox and it has not been clearly proven the Sandbox Effect is just a theory. Even though it is just a theory, the Sandbox is believed by the majority of webmasters. The Sandbox is believed to have come about in 2004 when changes to Google’s Algorithm made it so new websites were banned from the top of Google Search Engine Results Pages (SERPS).

It may seem that the Sandbox is unfair to newly launched websites, but Google created the Sandbox with good reasons. Google was trying to discourage spam sites from quickly reaching the top of Search Results, getting dropped off Google, creating a new site and repeatedly showing up high in Search Results. In the past, companies would put up a promotional website for a short period of time and once the promotion was over the website was gone. These promotional websites would still show up high inGoogle Search Engine Results even after they were removed, causing many broken links and unhappy Google searchers.

Even with the Sandbox Effect it is still possible for newly launched websites to make it to the top of Google Search Engine Results Pages (SERPS). If Google deems a new website of being worthy it can be seen in Search Engine Results immediately, but it can still take up to 6 months for the website to rank to its fullest potential. There are many ways in which web designers use to avoid the Sandbox, some of which are discussed below. But because of its uncertainty, even if all algorithm variables are followed there is still no way to guarantee new websites from being put in the Sandbox.

Thanks

Rohit

http://www.best-seo-services-in-pune-mumbai.com/

How to start SEO of a new website - Some Imp Tips from Rohit Shelwante

1)      Create unique, accurate page titles (each page should have unique title, description)

2)      Use Static URL’s for each page instead of Dynamic so it becomes easy for google to read the URL

3)      Make use of Sitemap.xml to help google spider and Sitemap on the website for the visitor to Navigate the website easily

4)      Try to offer Quality Content and services

5)      Make minimum use of Images, if used then use Image Alt

6)      Try to not to use flash or Java script as this makes a problem for spiders to understand

7)      While development, make use of H1 – H2 Tags (H1 Should be used only once on a every single page, if absolutely             needed then only go for 2 H1 Tags)

8)      Create a robots.txt file for blocking the spiders to crawl specific areas of the website

9)      Make single page for every service so that it becomes us to target the keyword and bring it ASAP in the top google          ranking

10)   Keep as much good and quality content you have.

11)  Try to give as much information to the visitor about the product. (For Ex PDF Brochures, Video’s)

12)   Keep a lot of interlinking so that the visitor remains on the website for a longer time and can navigate on the website easily

13)  Design the website in such a way that the user should not take more then 4 clicks to reach the targeted page

14)   Use no follow tags where necessary

15)  Make sure that the content on the website is not duplicate or copied from some where. Google hammers a lot for that

16)   Once all the pages are ready, do not try to upload all at the same time, for ex: if you create a website of 100 pages, then upload 20 pages each day and not 100 in 1 day, that might make google confuse.

17)   Use Google Webmaster to check out broken links and replace them ASAP

Thanks

Rohit Shelwante

http://www.appleface.co

http://www.best-seo-services-in-pune-mumbai.com